PINEVILLE, LA (Wildcats Media) — Louisiana Christian University senior public relations majors Phoebe Lim, of Baton Rouge, and Nathan Roper, of Alexandria, won Outstanding Case Study honors at the 2023 PRAL Central/LSUA College of Liberal Arts Mini-Conference November 16.
Student participants were invited to participate in a Case Study Competition. This is the first year a Case Study Competition was held at the annual conference. Students were given a prompt and had to follow the steps in the public relations planning model to address the issue.
The day included presentations and panels by leading PR practitioners in Cenla.